SAE Marketing Game

Hand tracking game with competition system

SAE Institute Switzerland AG

This innovative lead generation app uses an exciting and customizable hand tracking game to grab users’ attention.

With Leap Motion’s hand tracking sensor, hand movements are integrated into the game in real time, allowing interaction with the virtual 3D objects.

Through the competition system, the player data can be used to generate qualified leads.

This marketing game with hand-tracking control was first presented by SAE Institute Switzerland AG at Fantasy Basel 2018 and subsequently took place at Gamescom 2018 in Cologne, the Zurich Game Show as well as various career fairs and the Zurich Pop Con.

It proved to be a successful way to attract visitors, increase brand awareness, and generate valuable leads.

Our services:
Consulting, conception, programming, 3D models, personalization of the app, integration of the competition system

Languages/technologies used:
HTML5, CSS3, Javascript, TypeScript, WebGL, Leap Motion